Excel · Editable
Wedding Planner
Budget, guests and vendors — one clear sheet.
View on Etsy →Excel & printable planners · GA4 & GTM guides for small shops
Simple planners for real life.Practical tracking for real businesses.
I make calm, editable Excel & printable planners, and practical GA4 & GTM guides for small shops and marketers who want clear steps for tracking clicks, forms and purchases.
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Planners & Worksheets
Wedding, trip, work and daily planners as printable PDFs and fully editable Excel sheets.
View planners →Tracking Guides for Small Shops
GA4 & GTM setup for Shopify, Wix, Squarespace, BigCommerce and WordPress. Track what matters: clicks, form submissions and purchases.
Explore guides →Planners & Excel Worksheets
All available as instant downloads on Etsy. Excel versions include formulas and dashboards.
6 products · Excel + Printable
Excel · Editable
International Trip Planner
Flights, stays and itinerary with checklist.
View on Etsy →Excel · Editable
Professional Work Planner
Goals, projects and weekly reviews, minimal.
View on Etsy →Printable · Undated
Whimsical Yearly Planner
Soft yearly overview to print and use freely.
View on Etsy →Printable · Daily
Little Joys Planner
Gratitude, habits and small wins each day.
View on Etsy →Excel + Printable
Year End Reset Workbook
Seven sections to reflect and plan next year.
View on Etsy →GTM & GA4 Guides for Small Advertisers
Practical, step-by-step guides for people who need to get tracking working — without digging through pages of documentation to find the one implementation detail they actually need.
10 planned guides · Core tracking + platform-specific
Why these guides?
There is no shortage of tagging documentation. The hard part is finding the right part.
Google's documentation is valuable, and there are countless tutorials, articles and videos about GA4, Google Ads and Google Tag Manager. But when you are trying to fix one specific tracking problem, you can still end up working through a lot of technical information, different implementation methods and platform-specific instructions before you get to the step you actually need.
A Little Simpler guides are built to make that process more direct. They are based on nearly a decade of practical experience supporting advertisers — from smaller businesses to larger organisations — with Google tagging, conversion measurement and troubleshooting.
Each guide focuses on the implementation itself: what to check, where to look, what to configure and how to test it. And every guide includes one implementation question by email if you get stuck on an issue covered by the guide.
01Find the relevant steps faster
02Follow practical CMS-specific instructions
03Know what to test before calling your setup complete
04Ask one implementation question if you get stuck
Core GA4 & Google Ads Tracking
GTM + Code
Track Clicks, Forms & Purchases for Google Ads & GA4
Set up common click, form and purchase tracking through GTM or directly with code, with practical testing steps.
Guide coming soon →Google Ads
Enhanced Conversions for Google Ads
Set up, configure and test Enhanced Conversions so you can verify that the implementation is working as expected.
Guide coming soon →GA4 + Google Ads
Google Ads vs GA4 Reporting: Understanding the Differences
Understand why Google Ads and GA4 numbers can differ and how to compare reporting without treating every difference as a tagging error.
Guide coming soon →Troubleshooting
Why Your Google Ads or GA4 Tagging Isn't Working
A practical troubleshooting guide for tags that do not fire, fire incorrectly, or produce missing or unexpected data.
Guide coming soon →Platform-Specific Tagging Guides
Shopify
Shopify Tagging Guide for Google Ads & GA4
Practical Shopify implementation guidance for clicks, forms and purchases using GTM and the options available on the platform.
Guide coming soon →WordPress
WordPress Tagging Guide for Google Ads & GA4
Work through common WordPress tagging setups and identify where GTM, site code or existing integrations fit.
Guide coming soon →Wix
Wix Tagging Guide for Google Ads & GA4
Platform-specific steps for implementing and checking common Google Ads and GA4 tracking on Wix.
Guide coming soon →Squarespace
Squarespace Tagging Guide for Google Ads & GA4
Practical guidance for common Squarespace tagging requirements, implementation options and testing.
Guide coming soon →BigCommerce
BigCommerce Tagging Guide for Google Ads & GA4
Work through common BigCommerce tracking implementations and verify that the right data reaches Google tools.
Guide coming soon →Complete Guide Bundle
Bundle
GA4 & GTM Tracking Guide Bundle
All core tracking and platform-specific guides in one collection, covering Google Ads, GA4, GTM, Shopify, WordPress, Wix, Squarespace and BigCommerce.
Bundle coming soon →For guide buyers
One-time implementation question
Each guide includes one-time support for a limited set of implementation difficulties related to the guide you purchased.
01 · Difficulty finding the right selector.
02 · Correct selector, but the tag is not firing or is duplicating in multiple places.
03 · Unable to find a specific target, variable, trigger, option or setting mentioned in the guide.
04 · Unable to identify the correct event, variable or Data Layer value for the purchase setup described in the guide.
Not included: full implementation, account audits, custom development, or general GTM, GA4 or Google Ads consulting.
Ask an implementation question →Guides are implementation aids, not a substitute for platform research. CMS interfaces, integrations, checkout architecture and tracking capabilities can change. Always confirm the current platform behaviour before implementing a change.
Browse guides — Lemon Squeezy ↗Product links will be added here as the guide shop goes live.
About A Little Simpler
A Little Simpler creates small digital tools for two parts of everyday work: organising life and getting practical tracking in place.
The planners are built to be used, not just look nice. The tracking guides come from nearly a decade of experience supporting advertisers with Google Ads, Google Analytics and Google Tag Manager implementations across different websites and platforms.
The goal is simple: give you a useful starting point, make the next step clear, and help you avoid spending hours looking for information that is scattered across documentation and tutorials.
Effective September 2026
Privacy Policy
Overview
A Little Simpler (gear5.uk) sells digital planners and practical tracking guides. We keep data collection limited to what is needed to operate the site, respond to questions and provide purchases or support.
What we collect
- Email and name only if you contact us via the form.
- Order information is handled by Etsy and Lemon Squeezy when used.
- Anonymous usage data may be used to understand which pages and guides are useful.
How we use it
- Reply to your questions and fix broken links.
- Understand which guides are helpful.
- We never sell your data.
Cookies & analytics
This site may use analytics cookies to understand anonymous page views and interactions. You can block cookies in your browser. Etsy and payment partners use their own cookies to process purchases.
Third parties
Payments and delivery are handled by Etsy and Lemon Squeezy when used. We do not store your card details. Contact form messages are sent through the form service used by this website.
Retention & your rights
We keep contact information only as long as needed to respond and provide support. For a privacy request, email [email protected].
Refund Policy
Digital products · Instant download · No shipping
All products are digital instant downloads. Once purchased on Etsy, you get immediate access to the files. No physical items are shipped.
When we do refund — 7 days
We offer a refund within 7 days of purchase only if the download link is broken or the file is incorrect / corrupted and we cannot fix it for you.
To request: email [email protected] with your order ID and a screenshot of the issue. We'll try to fix it first.
No refunds for change of mind. Because you receive instant access to the full digital files after purchase.
Purchases made through Etsy or Lemon Squeezy may also be subject to the relevant platform's own policies and procedures.
Contact
Questions about planners, a broken link, or a qualifying guide implementation issue? Send a message.
Guide buyer support
One-time implementation support is limited to:
- Finding the right selector.
- A correct selector but a tag that is not firing or is duplicating.
- Finding a target, variable, trigger, option or setting mentioned in the guide.
- Identifying the correct event, variable or Data Layer value for the purchase setup in the guide.
- Understanding a specific Google Ads vs GA4 reporting difference covered by the guide.
Please include clear screenshots and, where possible, your Tag Assistant debug link.